Our very first Loungewear PRE-ORDERS are now LIVE! Automatic code for a sets.

About Us

Hera Fitness is a New Zealand designed and owned label.

With a focus on women empowerment because all women should be confident and comfortable with their daily routine from battling it out in the gym, out for coffee or lounging around on rest day.

Our label was created with the New Zealand women in mind, we all come in different sizes, both vertically and horizontally so Hera's mission is to cater to us all and make us all feel and long like the beautiful strong women we are!

Hera headquarters is in Taranaki, looking one way at the ocean and the other at our majestic mountain. Taranaki has many amazing outdoor walking tracks and daytime adventures, making it the perfect place for an activewear label to grow...